The Invisible Capital by Politecnico di Milano

After the Cambridge Analytica leak and the GDPR introduction in the EU, we became much more aware about our "data pouring". How big is the amount of data we give to Tech Companies for free? Is it possible to control those data? This project wants to research how personal data are made accessible by the Companies. We tried to split in categories the personal data we give to the Companies by using their services. We analysed both the quantity and the quality of those data. This wants to be a starting point to observe the Companies’ behaviour, in relation to the new regulations.