It’s Not Your Imagination, movies Are Getting Loooonger by jieying ding

Our in-depth analysis using data from IMDb and The Numbers reveals a significant increase in both the quantity and proportion of 2h+ films since 2020. Using this as a starting point, we interpret the production strategies and market dynamics behind the trend towards longer films. We also discuss the relationship between these film length trends and audience viewing experiences and expectations. Our project innovates in the design and interactive presentation of data visualizations, aiming to deliver a visually appealing and engaging narrative.