Michelin Tasting Menu by University of Washington

While the Michelin Star is widely known, few truly understand the rigorous standards behind earning the award. This project features an 8-page printed broadsheet and an interactive scrollytelling website, working together to create a comprehensive exploration of Michelin Star restaurants.

The broadsheet features a series of visualizations based on data from the 2024 Michelin Guide, presented in a narrative format to guide readers through their first “tasting menu journey” of Michelin Stars. It begins by introducing the basics of the Michelin Guide and highlighting the global distribution of Michelin Star restaurants, what the public typically sees from the outside. Next, it transitions into an in-depth case study that takes readers to the behind-the-scenes of a restaurant, offering a glimpse into the back of the kitchen. Finally, we end with an analysis of price points and customer reviews, encouraging readers to reflect and decide for themselves whether Michelin-starred meals are truly worth the cost.

The scrollytelling website dives deeper into the case study of the Michelin-starred New York restaurant, Crown Shy, uncovering the amount of effort required to earn and maintain even a single star. The website breaks down key aspects of the restaurant highlighting the workers, signature dishes, and reviews, creating a well-rounded look into the Michelin experience from both the perspectives of the staff and the customers. This immersive storytelling ties back to the broadsheet’s data, giving audiences a closer look and a richer perspective.

Together, the broadsheet and website combine data-driven insights with a narrative exploration, showcasing the dedication and craftsmanship behind a Michelin Star.